Data-Driven Personalization: A Blueprint to Enhance Consumer Experiences

Every payment made contains hundreds of valuable data points, creating a treasure trove of information. However, most financial institutions don’t have the means or resources to collect, analyze and act on this data, leaving countless opportunities on the table. Speakers in this session detail a recently released study examining the value of loan payments data. During this session, attendees will learn how financial institutions can harness the data found in each payment transaction to create data-driven, Amazon-like experiences for their customers and transform the consumer experience.