TradFi and DeFi: Delivering New Customer Value

Financial services companies see the need to offer crypto-related services to their clients. By expanding their product offerings these companies can deliver new value for their clients and increase revenue, but there are a number of factors to consider when completing this exploration. Speakers in this session explore how financial service companies are beginning to deliver crypto products to their end users or use crypto as a method of increasing operational efficiency. The discussion focuses on crypto products that are starting to be seen throughout the industry and some benefits, risks, and considerations when looking to offer such products.